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I never said that. Of course 4x4s aren’t the only ones with high emissions. The reason we target them is this – they are a growing fashion accessory that is threatening the trend in emissions reductions. Sometime in the early nineties SUVs gained popularity in the United States, a trend was born that recently reached its apex with almost half US vehicle purchases being SUVs. The result? A steady downward trend in emissions per km in the US fleet became a spike. And with it the attendant climate dangers.
And all because of a fashion. Now, that fashion for urban 4x4s crept over the Atlantic, but we were ready to counter it, and that’s what we’re doing. We’re trying to counter a trend that, when unchecked in the US, resulted in higher emissions and greater dependence on foreign oil.
Dont greenpeace realise the earth has been getting hotter (climate change) since the last ice-age
From: Mark Davis [mailto:MDavis@apthompson.co.uk] Sent: 26 July 2006 09:43To: info@uk.greenpeace.orgSubject: Gas GuzzlersDear SirsI have just watched your Gas Guzzler video that is currently posted on your website, I was appalled at the irresponsible actions portrayed in it. I’m not offended overly by bad language but I would have been very cross if my children had watched it on what I would have considered to be a safe site for them to view. Someone spitting in to some one else’s drink is not only disgusting and incredibly unhygienic it could quite easily result in legal action being taken. To show an entire workforce victimising one individual in that way is absurd, to have that many narrow minded people in one office is extremely unlikely. To think that people would be feel hatred toward someone because of their choice of vehicle is a little disturbing along with the fact you consider this to be acceptable. Would you condone these types of actions over, or reactions to, his choice of religion? In a world where freedom is, quite rightly, held in such high esteem removing people’s ability to live life the way they want and make the choices they want to make can only have a negative effect.I own a 4x4 which spends as much time off road as my spare time allows so to be tarred with the same brush I feel is unfair. Also, a number of people in our company drive 4x4’s as it is necessary for their work, driving a BMW full of surveying equipment over a field or trying to get a tonne of kerbs across the formation of a building site in the boot of a Mondeo are not a great ideas. We work in London and many large cities a fair amount so it through necessity that our 4x4’s are there. Our MD drives a Range Rover, again he uses it on site but doesn’t want to slum it, but this does nothing to prove/disprove his views on conservation of the planet, the company donated funds to Danjugan Island amongst other charities.I would like to know how you and the other anti 4x4 groups have come to the conclusion that they are so bad. I was under the impression that the capacity of the engine dictated the amount of CO2 exhausted, not the amount of wheels driven. Surely cars with large engines produce the same sort of emissions, so why not give them a good slating too? Is it because they are not so much of a minority and it wouldn’t make good business sense to do that? What about 4x4 cars? Do these come under the same umbrella, or is it just the shape of vehicle you don’t like?I thought the point of Greenpeace was to not only bring dangers to the planet and all of its inhabitants to light, but to find workable solutions. It seems ironic then that nobody took the time to tell the ‘offender’ what he was doing wrong. Who knows, perhaps with a bit of well pitched guidance he may have seen the error of his ways and sold, or even better scraped, or even better still recycled the ‘guzzler’. All that was actually achieved was bullying, a huge cause of depression and even suicide.I would happily argue with anyone about the good the Greenpeace have done and the achievements that you have made. However, if this is the way Greenpeace are going to conduct themselves in the future I quite frankly do not want to be part of it. For this reason my partner and I will be cancelling our monthly direct debit and donating the money else where, we do not donate a massive sum but I am not happy thinking that I possibly helped to fund such drivel. I also believe that my father still makes a monthly donation, he too owns a 4x4 and I’m sure that he will cancel his contributions as a result.Look forward to hearing from soon.Best regardsMark DavisProjects Development Engineer A P Tompson Sports Engineering LtdThe CourtyardKingston Bagpuize HouseKingston BagpuizeOxfordshireOX13 5AX Tel : ###########Fax : ###########Mob : ########### www.apthompson.co.uk This email and any files transmitted with it are confidential and intended solely for the use of the individual to whom they are addressed. If you receive this email by mistake please advise APThompson Ltd immediately by return and destroy all copies. Any attachments should be checked for viruses by the recipient. AP Thompson do not accept responsibility for damage caused by viruses.________________________________________From: Lisa Weatherley [mailto:lisa.weatherley@uk.greenpeace.org] Sent: 26 July 2006 09:54To: Mark DavisSubject: RE: Gas Guzzlers[Scanned]Hello Mark,Sorry the film upset you so much. It was aimed at city gas guzzlers not farmers or other people who need them for genuine work purposes. It was produced by people inside the advertising industry who normally make car ads. They wanted to do something for us that challenged the whole aspirational nature of 4X4s of giving freedom, sex apppeal, etc etc. It was really just done as a spoof car ad. Some people have said its brilliant, some not. But I respect your views on this and we will take them into account for future work we do on 4X4s.For more information on why we are targetting urban 4x4s in particular for the sake of the climate please visit our web site at www.choosecleanenergy.comBest wishes,Lisa WeatherleySupporter Services, Greenpeace UKwww.greenpeace.org.uk________________________________________From: Mark Davis [mailto:MDavis@apthompson.co.uk] Sent: 26 July 2006 10:01To: Lisa WeatherleySubject: RE: Gas Guzzlers[Scanned]Dear LisaThanks for the reply but it seems to be some what generic. I’m sure that I’m not the only one who has contacted you about the film but a little more of a response to the questions/points I raised would be appreciated. If that is not going to happen that is fine, but this film was produced to get a reaction and I think that the reaction should be dealt with in a professional manner.Best regardsMark________________________________________From: Lisa Weatherley [mailto:lisa.weatherley@uk.greenpeace.org] Sent: 26 July 2006 10:09To: Mark DavisSubject: RE: Gas Guzzlers[Scanned]Hello Mark,Thanks but please have a read through our www.choosecleanenergy.com web site as the issues you raise are covered there and you might learn some new things too! I work as part of a small team answering literally thousands of enquiries and through necessity cannot provide lengthy answers to everyone. So I prioritise answering questions that aren’t addressed on our web site. Perhaps you could and your friends could donate generously to Greenpeace so we can afford a few more people in our information service!Best wishes,Lisa________________________________________Hi LisaThanks for the link but unfortunately it doesn’t appear to address all of the points I made or provide answers to the questions I asked. I am already aware of the effects of global warming and the numerous possible reasons for the change in climate. I’m sure that we are not helping with the massive use of fossil fuels but I believe there is truth in the argument that it is part of the planets natural cycle. I’ll agree that these issues are well addressed from your perspective but that wasn’t the question. My interest lays in the way a certain group of vehicles is being targeted and the method in which it has been undertaken.I have been happy to donate in the past but, as stated in my original email, that quite simply is no longer going to happen. So to clarify, I’m not questioning your campaign to reduce the burning of fossil fuels. I am questioning in this instance the way in which it has been done, primarily the content of the video and why just 4x4’s and not all powerful ‘Gas Guzzling’ cars.Best regardsMark Davis
Perhaps you could and your friends could donate generously to Greenpeace so we can afford a few more people in our information service!
This anti-4x4 thing has got really boring. They arent going to change their retarded little minds so f*** 'em, if they want to waste their lives whining about my car thats fine by me!enjoy your landys!
Dear GreenpeaceI really should have started this e-mail with ‘Oh Dear Greenpeaceâ€Â, I have recently viewed your distasteful advert on 4x4’s and was initially speechless.Now before I start I own a 4x4 (you probably guessed that) and I have an Honours Degree in Environmental Science and Countryside Management (so I’m not ignorant of the facts).What you portray is a distasteful depiction of bigotry, inciting of workplace bullying and a rather one sided picture of a ‘group’ of car owners whom you have decided to label without clarity or common sense.I use my car for the purpose for which it was built, I walk whenever I can rather than drive, the emission levels of my car are far below the levels of numerous other ‘groups’ of car owners. I sail which is in harmony with our ocean environment rather than the polluting diesel tanks that travel the globe (I’m sure you can equate with that seeing as you yourselves use gallons of diesel in the name of campaigning)Your advert sadly says to me ‘We will stoop to any level and stop at nothing to force our opinion down your throat whether or not we have actually thought it through’.Where is the Greenpeace that had rational and reason, which had respect and dignity?What I see now is a political organisation (aka business) that fuels hatred (in this case with a distasteful message aimed at 4x4 drivers) that shouts without thinking of consequence (there are those in the world who will blindly believe what you say and imitate) and doesn’t have to back up its lack of reasoning because we are who we are (because your point is flawed, there are far heavier polluters on the roads who drive what they drive simply for status and not practicality, who’s engines pump out far higher emissions than many rather lower emission 4x4s). I won’t dive into the realms of mankind’s actual impact on the environment in relation to the actual level of releasing of stored carbon because it would probably confuse an organisation who’s sole purpose now seems driven toward do as I say whether I can prove it or not.I shall avoid going in depth into natural trends in the environmental cycle which have been at work long before the ant colony that is mankind appeared, or over emphasising the point that mankind has an ill founded belief in its own power “what will you leave for your children?†no you don’t really have that much of a choice “what will nature in all its power leave for you†is more to the point.Perhaps you should look at the resources Greenpeace expends itself, but no that would be counter productive to your blanket message that you are the defenders of the natural world (a world that defended itself for billions of years before you ever evolved).In short you like any business exist to make money to fill your own membership quota and financial needs and like many a business have lost track of your original goal and values. You therefore resort to ill thought out tactics and tasteless discrimination.From a name that once held respect to a business that now shows disrespect to whom so ever it pleases – deeply disappointing.I imagine you will have a stock reply ready to blanket people who dislike this particular campaign and await it with a sense of disappointment.Regards
It brought a tears to my eyes... :oops: