after reading a post on mud club i e-mailed green peace-
Different story
Why not use one of the other 115 vehicles? Only 24 of them are 4x4s,
so there were plenty of cars or MPVs that could have been chosen.
The bulletin then compared statistics over a supposed journey from
London to Edinburgh. Naturally the 4x4 they'd picked came off worst -
it would have produced 135kg of carbon emissions, compared to the 95kg
produced by a smaller car.
A diesel Land Rover would have come in at 106kg, while a 1.6 Mini
Cooper S would have generated 107 kg. That tells a different story,
doesn't it?
I thnk you should get your facts straight before slating 4x4's your
not doing your cause any good and your new advert against 4x4's, well
talk about harresment at work and bullying in the work place isn't
this what the goverment is against? people have been took to court and
won for exactly the same treatment in the work place. but well done on
putting just how you operate in a video or advert for everyone to see
beacause that says it all for me what green peace i, nothing but
bullys who will spit the dummy out and blame other people because they
can't get their own way.
this is their reply
Issy Griffin
<issy> to me
More options 8:33 am (9 hours ago)
Thanks for your email and your thoughts, the video is a spoof made by
people in the industry on our behalf - it has amused some and not others
- which is the way with satire! However I take on board your comments
and will pass them on.
In answer to the comment about different vehicles - you are of course
right and it would also depend on how many people were traveling and at
what speed etc etc. our point about 4x4's is more to do with their
inappropriate marketing for urban use where they are ridiculously over
powered and consume far more fuel than is necessary. It is meant to be
a start to a longer conversation about transport and how we have to
tackle it to reduce emissions.
I realise that the campaign may seem oversimple but you have to start
somewhere and the fact that many large 4x4's are misused in cities and
actively marketed that way seemed to us an excellent starting point.
Best wishes
Issy Griffin
Greenpeace UK
Canonbury Villas
London
N1 2PN
tel: 0800 269065
Fax: 02078658203
www.greenpeace.org.ukdebbie